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Ford’s Driving Skills for Life event is back!

After record attendance at last year’s event in London, we are taking our DSFL programme nationwide in 2018 to two new venues:

  • Colchester United Football Club’s Community Stadium September 1st & 2nd
  • Nottingham Forest Football Club’s City Ground on September 8th & 9th

Ford Driving Skills for Life

Our FREE hands-on practical driver training takes place over a half day and is aimed at new drivers, typically 18-24 years old and who are statistically more likely to be involved in an accident on UK roads.

You will experience real-world situations and learn invaluable skills from a first-hand perspective, all behind the wheel of a Ford Fiesta.

What does the training involve?

Oversteer Control

Special synthetic tyres are applied to the back wheels of the Fiesta, simulating loss of control at low speeds.

The aim of this is for drivers to understand, and to put in to practice, what it means to 'turn into the skid', experiencing what it feels like to lose control and ultimately have the ability to correct it.

Hazard Recognition

Designed to help you understand both stopping distances and how quick your reaction times are, Hazard Recognition is a great way to fully appreciate real-world driving situations.

A set of three traffic lights are positioned next to each other, and it is your job to perform an emergency stop towards whichever one turns green at a controlled speed. This is designed to help you understand how much distance is actually covered compared to what you might perceive when travelling at speed.

Distractions & Simulated Impairment

Making a return to Ford DSFL is the full body impairment suit and goggles, simulating full-body sensory impairment through the consumption of drink and drugs to help you better understand the dangers this poses to driving.

You will also try to complete a controlled course whilst actively using a mobile phone at the wheel, and the high risks and dangers associated with it.

To complement each of our practical sessions, Ford DSFL also have a number of highly skilled personnel that have expertise in areas outside of your own driving skills. You will even try out Ford’s innovative auto technology – Active City Stop!

New for 2018 is the opportunity to experience 'WheelSwap' a virtual reality (VR) demonstration that allows the user to see the road from the perspective of other road users, namely cyclists and car drivers.

Introduced as part of our 'Share The Road' campaign, it’s designed to encourage greater empathy between all road users and highlights how small changes in behaviour can make roads safer for everyone.

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