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Ford cyclist team with Ford Kuga

Our sponsorship activities


We’re involved in sponsoring a range a carefully chosen brands, events and organisations of which some are listed below.

Edinburgh tattoo

Edinburgh Tattoo

For over 10 years, Ford have proudly been the official vehicle supplier to the Edinburgh Tattoo - the 65-year-old spectacle of music and military prowess. Our sponsorship also contributes to keeping ticket prices affordable and helps the organisers to maintain the show’s high standards, whilst raising its profile and safeguarding it for future generations. 

Team Sky

Ford is the exclusive supplier of cars and vans for the multiple Tour de France-winning Team Sky. Our partnership with Team Sky has given us the opportunity to embrace the vibrant road racing sport, enabled us to showcase Ford's latest products right at the heart of the action to both the avid cycling fans that line the route of these incredible road races and those that follow on TV and on-line from around the world. 

Team Sky in front of Ford Mondeo


With over 1 million listeners, talkSPORT is the world’s biggest sports radio station. Broadcasting sport 24 hours a day on digital radio, mobile and online, talkSPORT is the place to catch up on the most exciting sports events of the year.

Team Ford EcoBoost

In 2016 Ford created Team Ford EcoBoost, a women’s cycling team led by British Circuit race champion Nikki Juniper. The team, which includes a mix of both senior and young development riders, compete in race events throughout the UK and are supported by a fleet of Ford vehicles in a distinctive blue, white and orange livery to match the team’s race kit.

Team Ford EcoBoost