The ongoing development of Ford diversity policy is a key part of the progressive objectives we have set ourselves. Any company that wants to be successful in today's marketplace needs to understand the diverse society in which it operates and must continue to develop its own diverse talent, while offering the protection of zero tolerance of any discriminatory behaviour.
Ford's strong commitment to diversity as a business essential creates the basis on which real progress can be made in this vital area.
Diversity involves each and every one of our Ford employees, dealership staff and customers. It is about engaging people on an individual basis, treating them with the respect and dignity we all deserve while, where appropriate, also understanding, meeting or exceeding their individual needs and expectations.