The all-new Ford Ranger made its worldwide debut at the Australian International Motor Show in Sydney as the latest addition to a wave of global vehicles being introduced by Ford.
Stephen Odell, chairman and CEO, Ford of Europe, said: "The new Ranger is an exciting and dynamic vehicle that will undoubtedly raise the bar in the pickup market. The scope of its capability and technology are further evidence of how powerful the One Ford initiative is in helping us globally to develop a whole range of all-new class-leading vehicles. We look forward to bringing new Ranger to European customers by 2012 and I am confident it will exceed their expectations."
From impressive gains in power and safety to exceptional towing capability, the all-new Ford Ranger emerges as a clear leader. It not only builds on the Ranger heritage of pickup capability, but will also give owners a spacious, comfortable and feature-filled interior, with a sophisticated driving experience. The new Ranger will go into production for Europe from Q3 2011, with the UK launch planned from Q4 2011.
Built on innovation, it boasts a list of technologies and features including a new rear-view camera system, Voice Control, Trailer Sway Control and Adaptive Load Control. The new Ranger will be available in three different cab body styles, 4x2 and 4x4 drivetrains, two ride heights and four series choices.
All-new model builds on strong heritage
The all-new Ford Ranger offers even more capability, but has also been transformed with a taut and muscular contemporary design that exudes strength and toughness. With an all-new chassis frame, front and rear suspension and steering system, Ranger delivers more payload and outstanding towing capability. It is powered by a choice of two new fuel-efficient state-of-the-art common rail Ford Duratorq TDCi diesels and new fuel-efficient six-speed automatic and manual transmissions. Add in more chassis and safety technologies, and the story of Ranger pickup leadership becomes as vivid as its powerful, purposeful stance.
"21st Century Tough" styling inside and out
The all-new Ford Ranger creates a bold and purposeful presence, with a fresh, contemporary exterior design that exudes Ford's famous pickup personality. Designers call its new look "21st Century Tough". Taut, toned muscularity and a bold, confident stance instantly signal the strength and capability of an ultra-modern pickup. Yet it also communicates a transformed, more sophisticated and refined style that appeals to a new generation of pickup owners.
“In many areas of the world, the role of Ranger has changed,” said Craig Metros, chief designer.
“It still has to be a work vehicle, with a durable interior and the ability to carry a heavy payload, but it also serves a dual role with refinement, comfort and more consumer-friendly features topping the list for many buyers.”
Three passengers can easily fit into the second row of the new Ranger Double Cab. It offers ample knee clearance and better foot clearance between the B-pillar and seat. That means getting in and out of the new Ranger has never been easier for rear-seat passengers.
To help reduce ownership costs with Ranger, especially at the fuel pump, a wide range of design features were optimised to improve fuel efficiency. Using the same leading-edge simulation technology employed by Formula One teams, aerodynamicists performed more than 1,000 full-vehicle aerodynamic simulations to perfect the shape of the vehicle. Engineers were able to demonstrate, for instance, that a hard line at the top of the bumper divided wind flow and lowered resistance. Similarly, this technology indicated that the backlight should be positioned more vertically, A-pillars optimised and a small spoiler be added to the top of the tailgate. The front air dam plays a major role in controlling airflow underneath the vehicle, which leads to a significant reduction in drag coefficient.
New Ranger will be manufactured at three sites with production ramp-up scheduled to begin next summer, firstly in Rayong, Thailand. Ford is also transforming plants in Argentina and South Africa for additional capacity. The new manufacturing strategy for the single global compact pickup platform will drive new levels of product commonality for the Ford Ranger all around the globe.
Find out more about the Ford Ranger
Return to overview page